Textiles and apparel design initiative course in partnership with Kendra Scott
Scott Bros.
The brief for this project was to create a complete marketing story and plan for the product our team designed for Scott Brothers. Using the consumer and design research we worked all semester compiling, our team was tasked with pitching our product to the Kendra Scott design and marketing teams.
The Eli Cuff
After presenting, our product was chosen to be made and sold in Kendra Scott stores. Here is The Congress Cuff in the flagship Kendra Scott store on South Congress.
